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Cargo
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Cargo

Cargo is an innovative CDP (Customer Data Platform) tailored for sales professionals. Serving as a revenue-driven framework, it empowers sales representatives to efficiently engage..
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Product Information

Description

Cargo is an innovative CDP (Customer Data Platform) tailored for sales professionals. Serving as a revenue-driven framework, it empowers sales representatives to efficiently engage with a vast pool of qualified accounts.

How to use

To leverage Cargo, sales teams can adhere to the following steps:
1. Connect: Combine all pertinent tools and data into a unified hub.
2. Segment: Effortlessly categorize leads according to various indicators like demographics, behavior, or engagement levels.
3. Enrich: Improve lead details by collecting information from various sources.
4. Score: Allocate scores to leads based on their quality and probability of conversion.
5. Assign: Allocate leads to sales representatives according to their specific territories or areas of expertise.
6. Orchestrate: Create automated workflows to enhance revenue operations.
7. Activate: Enable sales representatives to concentrate on selling by automating revenue processes.

Useful cases

Data Democratization: Simplify the data warehouse to make it accessible for non-technical users.
Pipeline Growth: Use Cargo as a catalyst for pipeline expansion with its Customer Data Platform tailored for sales teams.
Scaling Sales: Provide sales representatives with a steady stream of qualified leads to enhance their efficiency and effectiveness.

Core features

  • Orchestration: Automate workflows and revenue operations effectively.
  • Data Integration: Unify and manage all tools and information in one centralized location.
  • AI-powered Sales Copilot: Produce sales notes efficiently for impactful conversations with prospects.
  • Lead Assignment: Allocate leads to sales representatives based on areas of expertise or territory.
  • Lead Scoring: Prioritize leads by assigning scores to focus on high-potential prospects.
  • Segmentation: Seamlessly categorize leads using various criteria.
  • Enrichment: Augment lead information by sourcing data from diverse platforms.
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