Cargo

Cargo is an innovative CDP (Customer Data Platform) tailored for sales professionals. Serving as a revenue-driven framework, it empowers sales representatives to efficiently engage with a vast pool of qualified accounts.

To leverage Cargo, sales teams can adhere to the following steps:
1. Connect: Combine all pertinent tools and data into a unified hub.
2. Segment: Effortlessly categorize leads according to various indicators like demographics, behavior, or engagement levels.
3. Enrich: Improve lead details by collecting information from various sources.
4. Score: Allocate scores to leads based on their quality and probability of conversion.
5. Assign: Allocate leads to sales representatives according to their specific territories or areas of expertise.
6. Orchestrate: Create automated workflows to enhance revenue operations.
7. Activate: Enable sales representatives to concentrate on selling by automating revenue processes.

• Orchestration: Automate workflows and revenue operations effectively.
• Data Integration: Unify and manage all tools and information in one centralized location.
• AI-powered Sales Copilot: Produce sales notes efficiently for impactful conversations with prospects.
• Lead Assignment: Allocate leads to sales representatives based on areas of expertise or territory.
• Lead Scoring: Prioritize leads by assigning scores to focus on high-potential prospects.
• Segmentation: Seamlessly categorize leads using various criteria.
• Enrichment: Augment lead information by sourcing data from diverse platforms.