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On Target
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On Target

On Target is your go-to tool for writing great copy with ease. By understanding the exact words your potential customers use to talk about their problems, hopes, and what they want..
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Product Information

Description

On Target is your go-to tool for writing great copy with ease. By understanding the exact words your potential customers use to talk about their problems, hopes, and what they want, On Target helps you create powerful messages that truly connect with your audience.

How to use

Using On Target is simple: just upload your customer language data. This could be anything from product reviews (yours or competitors'), survey answers, customer interview transcripts, demo recordings, or even support chat logs. On Target then generates a Voice of Customer Report, showing you the exact words and phrases to use in your copy. With this insight, you can write compelling ads, emails, and landing pages that sound genuine and really grab your audience’s attention.

Useful cases

On Target works great for various situations, such as: E-commerce businesses, where you can optimize product descriptions, ad copy, and landing pages to boost conversion rates. SaaS companies, to improve website messaging, email campaigns, and customer support interactions for stronger audience connections. And for digital marketers, it helps you refine ad copy, email subject lines, and landing page headlines to enhance engagement and drive conversions.

Core features

  • Here's what On Target helps you do: Find powerful words and phrases by pulling language directly from your customers, helping you truly understand their needs and motivations. Generate Voice of Customer Reports that show you exactly how your customers talk, so you can write copy that really resonates. And finally, write high-converting copy for your ads, emails, and landing pages, by using the insights from these reports to boost your conversions.
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