Breadcrumbs

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Breadcrumbs

Breadcrumbs is a super effective lead scoring solution designed to make your sales pipeline much more efficient. By using it, businesses can see a massive jump of up to 30% in thei..

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Product Information

Description

Breadcrumbs is a super effective lead scoring solution designed to make your sales pipeline much more efficient. By using it, businesses can see a massive jump of up to 30% in their conversion rate, turning Marketing Qualified Leads (MQLs) into Opportunities (Opp). This platform is incredibly versatile, fitting perfectly with various business models, including Sales-Assisted and Product-Led Growth (PLG) strategies, so it's adaptable for all sorts of companies.

How to use

To kick things off with Breadcrumbs, you can easily build your first lead-scoring model with a little help from Breadcrumbs Copilot. This cool feature looks at your data and suggests a model in just a few clicks. But don't worry, you're always in complete control and can tweak the model whenever you need to. Breadcrumbs also uses a data-focused approach to automate lead scoring, helping you create clear and custom-made models. By integrating Breadcrumbs into your current tech setup, you can see significant business growth and improve different revenue strategies. Plus, Breadcrumbs brings together all your business insights by combining data from multiple sources, helping you make smart decisions to fine-tune marketing programs and make your sales funnel work better.

Useful cases

Make smarter decisions for your marketing programs, all driven by data

All your business insights in one place, for deep dives into prospects, leads, and customers

Get Sales and Marketing on the same page for more objective chats

Optimize lead scoring to boost conversion rates from MQLs to Opportunities

Works with all kinds of go-to-market strategies

Core features

Supports different go-to-market strategies (Sales-Assisted, PLG, Hybrid)
Automated lead scoring using smart, data-driven models
Plenty of room to grow with unlimited workspaces and models
Get really deep insights at every level of the Scoring Engine
Easy data access with built-in OAuth integrations
Test out different ideas by comparing them
See all your data from different platforms in one spot
Bring all your tech stack data together with no-code connectors
Helps Marketing and Sales have more objective conversations by spotting key attributes

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